Ortega, Gloria CarolinaJiménez Chávez, Andy Ricardojj20004@ues.edu.sv2026-01-292026-01-292025Jiménez Chávez, A. R. (2025), Aurora Tours, [Licenciatura en Idioma Inglés Opción Enseñanza. Universidad de El Salvador. Facultad de Ciencias y Humanidades.]https://hdl.handle.net/20.500.14492/32860This document presents Aurora Tours as a Salvadoran tour operator that promotes the natural beauty and cultural richness of the country through organized, safe, and inclusive tourism experiences. The company’s main goal is to offer both national and international visitors quality services that highlight Salvadoran hospitality, while also encouraging sustainability, national identity, and personalized attention. To understand the importance of tourism and its impact on society and the economy, this document analyzes the origins and development of tourism globally and in El Salvador. It also emphasizes the value of the country’s natural and cultural resources, such as beaches, volcanoes, mountains, and traditions, which represent key attractions for national tourism. Finally, Aurora Tours presents its mission, vision, and values, as well as its commitment to sustainable tourism. The company promotes care for the environment, respect for local communities, and preservation of cultural heritage, aiming to provide meaningful experiences that contribute to the responsible growth of tourism in El Salvador.en-USAttribution 4.0 InternationalToursitToursimguide servicesCultural tourismSustainable tourismEl SalvadorTrabajo de grado